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By David D. Busch
Course Technology PTR
Paperback (272 pages)
 | List Price: $29.99*
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Click Here | - ISBN13: 9781598638011
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description:
The Sony Alpha DSLR-A350, A300, and A200 are loaded with the best features of more advanced digital SLR cameras, in easy-to-use models perfect for budding photographers. As the new owner of a Sony Alpha, you are serious about photography and want to take outstanding pictures. You also want to quickly and easily discover how, when, and why to use the most important features of your cuttingedge camera. David Busch’s Sony Alpha DSLR-A350/A300/A200 Guide to Digital SLR Photography will show you how, when, and, most importantly, why to use all the cool features and functions of your camera to take eye-popping photographs. Introductory chapters will help you get comfortable with the basics of your camera before you dive right into exploring creative ways to apply the Sony Alpha’s exposure modes, focus controls, and electronic flash options. With information and tips that apply to all three Alpha models, this book is chock full of hands-on tips for choosing lenses, flash units, and software products to use with your new camera. Beautiful, full-color images illustrate where the essential buttons and dials are, so you’ll quickly learn how to use your Sony Alpha, and use it well. |
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By Peter K. Burian
Magic Lantern
Paperback (208 pages)
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Click Here | - ISBN13: 9781600596933
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Product Description:
- Offers a tiltable 3-inch LCD that displays fastest possible autofocus in Live View mode due to phase detection AF system: a Sony exclusive! - Peter K. Burian is a stock photographer who is represented by three agencies and has written more than a dozen Magic Lantern Guides |
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By David D. Busch
Wiley
Paperback (237 pages)
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Click Here | - ISBN13: 9780470126561
- Notes:
Product Description:
Start taking the best photos of your life--today
Your Sony Alpha DSLR-A100 has dozens of amazing features. Would you rather spend hours studying the manual or snapping pictures? This guide gets you on the fast track, with full-color illustrations that help you identify and understand every button and dial and the effects you can shoot for. Learn to use every control, what pitfalls to dodge, and the secrets of capturing spectacular images in more than 20 shooting situations. Wherever your A100 goes, this book should go too.
* Follow an illustrated road map that makes it easy to locate the controls on your camera and learn what each does
* Review photographic essentials including exposure, lighting, and lens choices
* Learn to capture great images of tricky subjects like flowers, pets, sporting events, sunsets, and fireworks
* Explore such techniques as fill flash, infrared, panoramic, macro, and filter effect photography
* Troubleshoot potential problems with your A100
Visit our Web site at www.wiley.com/compbooks |
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By David D. Busch
Course Technology PTR
Paperback (304 pages)
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Click Here | - ISBN13: 9781435455092
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Product Description:
"David Busch's Sony Alpha DSLR-A380/A330/A230 Guide to Digital SLR Photography" is perfect for those new to digital photography or those who just want to make sure they get the most out of their Sony Alpha DSLR-A380/A330/A230. The book is a complete guide to this digital SLR camera, including how to utilize the 10.2 megapixel sensors (14 megapixels in the dSLR-A380), Live View, and automatic dust removal, as well as the HDTV connections and improved image quality that are new to this generation of cameras. After the introductory chapters designed to create familiarity with the camera, the book delves into various shooting situations and recommendations on how to get the best possible shots with full-color photos to illustrate each. Readers will discover a wealth of tips and information not found in the user's manual, so new users and pros alike will find David Busch's Sony Alpha DSLR-A380/A330/A230 Guide to Digital SLR Photography an indispensable tool for achieving the best possible photographs. |
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By Lark Books
Magic Lantern
Hardcover (64 pages)
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Click Here | - ISBN13: 9781600596858
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Product Description:
This is a complete class in digital photography with a D-SLR camera - one that enables readers to learn the essentials at their own pace, in the comfort in their own home. The attractive package includes: an authoritative DVD guide made just for this specific model. Created by photographers for photographers, it covers specific camera features and functions. The format allows viewers to navigate easily between different topics and review chapters any time. A full-colour, 64-page book gets newcomers to the digital world started right. Packed with picture-taking tips and information on digital file formats. The DVD's live action tutorial demystifies digital shooting and shows how to compose photos; choose the best picture-quality settings; and, improve results with the built-in flash and interpret histograms. Plus, see when to trust a camera's automatic settings...or change them. A laminated quick reference card is an ideal in-the-field key to camera and menu operations. |
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By Alan Hess
Wiley
Paperback (281 pages)
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Click Here | - ISBN13: 9780470270318
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Product Description:
The Sony Alpha DSLR-A700 Digital Field Guide is filled with everything you need to know in order to take amazing photographs using your Sony Alpha A700 digital SLR camera. This full-color portable guide walks you through the essential controls, features, and functions of the A700 using step-by-step instructions and full-color images of each menu screen. This robust guide not only shows you how to adjust white balance, autofocus, exposure, and choose lenses, it also teaches you when and why you should adjust each of these key settings. The Sony Alpha DSLR-A700 Digital Field Guide goes beyond camera settings to offer you a refresher guide to the principles of digital photography, covering the essentials of lighting, composition, and exposure. Filled with amazing examples, this book also presents a variety of tips and tricks to capturing portraits, candids, sports, travel, macro photography, and much more. |
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By Tom Bonner
Wiley
Paperback (272 pages)
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Click Here | - ISBN13: 9780470386279
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Product Description:
Spectacular photos begin with your Sony Alpha and this book. With its Alpha A300 and A350 cameras, Sony has blurred the distinction between introductory and advanced dSLRs. With the expert advice in this book, you’ll learn to use every menu and control perfectly and gain insight into setting up and capturing shots that will amaze you. Reach beyond the automatic settings and take control of exposure, shutter speed, white balance, and every creative element that makes photography an art. Part I explores using your Sony Alpha A300 or A350 straight out of the box. Starting with an in depth look at the Sony Quick AF Live View System, this part of the book also explores all the external controls, explaining the purpose and function of each button, dial, and switch. Understanding your camera’s menu system is crucial to getting great results with the A300 or the A350, and of course the book will also teach you how to maneuver through all of your camera’s menus. You’ll not only learn how to adjust each setting, but when and why you should make each adjustment. Chapter 3 gives a thorough explanation of basic photography fundamentals, without overwhelming jargon and technical terms. If you are a new photographer you will gain an appreciation of aperture, shutter speed, exposure, ISO and white balance. If you are an experienced photographer you’ll find helpful tips and tricks for adjusting each of these key settings. Interchangeable lenses are one of a dSLR's major strengths, and that is true of both the A300 and A350. With so many lens options, choosing auxiliary lenses for the A300 series can become overwhelming. Chapter 4 helps you eliminate the mystery about which lenses to buy and gives you a full explanation of what to look for when evaluating a new lens. With information on wide-angle, normal, telephoto, and macro lenses, this chapter discusses the full Sony lens lineup and goes on to demystify the option of using Minolta lenses on the Sony Alpha. Understanding light and light modifiers, such as diffusers and reflectors, is absolutely essential to getting great results from a dSLR. In chapter 5, you'll find a complete discussion of lighting basics, including the differences between continuous lighting and electronic flash. The full array of light modifiers is outlined, and the chapter goes on to explain the strengths and weaknesses of the proprietary Sony/Minolta hot shoe design. Naturally, there is also a discussion of which flash units work with the A300 series. Chapter 6 consists of a series of exercises designed to enhance your skills when shooting in a wide variety of photographic situations, including everything from macro photography and black and white to high dynamic range, portrait, and travel photography. Each topic is accompanied by numerous full color examples. DSLR photography entails far more than just the camera and lens. Once you fill your memory card with great images, you will need to download, catalog, store and edit those images. Chapter 7 takes you through a quick, but informative tour of the software and hardware options available to simplify your digital workflow. You will be exposed to the differences between RAW and JPEG images and you'll receive a thorough overview of your RAW processing options. You also learn about sharpening and noise reduction software, as well as the best editing applications. |
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By Peter K. Burian
Magic Lantern
Paperback (256 pages)
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Click Here | - ISBN13: 9781600595301
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Product Description:
- The A900 is Sony's long-awaited flagship DSLR, with high resolution, a brilliant viewfinder, and many other much-coveted features - Author Peter K. Burian has followed the evolution of this "Alpha" series from its inception, and brings this expertise to his complete, in-depth discussion the system |
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By Sea-Jin Chang
Wiley
Paperback (250 pages)
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Click Here | - ISBN13: 9780470823712
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Product Description:
Sony vs. Samsung is business history at its best! It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony's decline and Samsung's rise. Contrary to popular belief, Chang shows that success (or failure) does not simply arise from different strategies. Rather, it emerges from major decisions that are deeply rooted in the companies' organizational processes and their executives' political behavior. This book is a must-read for any senior executive. --Constantinos Markides
Robert P. Bauman Professor of Strategic Leadership and Chairman,
Strategy Department, London Business School
Sea-Jin Chang has produced that rarity in a business book--one that is as valuable to practicing managers as it is insightful to academic researchers. In this fascinating comparison of two modern global giants, he applies his high resolution research microscope to their changing fortunes by dissecting their contrasting strategies, and providing interesting insights into their divergent organizational processes and management practices. This is a very valuable contribution to the international business literature. It will end up in as many corporate boardrooms as faculty seminars.--Christopher A. Bartlett
Thomas D. Casserly Professor Emeritus, Harvard Business School
Sea-Jin Chang has written a fascinating comparison of Sony and Samsung that will be valuable to anyone interested in strategy, organizations or international business. The interwoven and very detailed case studies of two very different companies in overlapping industries illuminate problems such as adaptation to technological change (analog to digital), organizational flexibility and globalization. His attempt to analyze both strategic development and implementation is successful and very useful. Both academics and practitioners will learn a lot from this book.--Stephen J. Kobrin, William Wurster Professor of Multinational Management, The Wharton School, University of Pennsylvania
Refreshingly original and entertaining, this book analyzes major strategic decisions of Samsung and Sony and highlights organizational processes and top management leadership that have shaped their performances. This is a must-read for all executives who want to understand the strengths and weaknesses of Asian competitors. It also provides penetrating insights to other Asian companies with global ambitions.-- Myoung Woo Lee, President and CEO
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By Alan Hess
Wiley
Paperback (288 pages)
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Click Here | - ISBN13: 9780470379158
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Product Description:
Digital SLRs can be both exciting and intimidating. Focus on the fun with this portable guide! Clear explanations show you how to use every setting on your Sony DSLR-A200 and make the most of the 10.2 megapixel CCD image sensor, Super SteadyShot image stabilization, dynamic range optimization, and other top-of-the-line features. Refresh your knowledge of photography basics like composition, shutter speed, aperture, and lighting; explore creative suggestions and advice for photographing kids, concerts, wildlife, even online auction items; and learn the best ways to download, view, and print your photos. |
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